Article Marketing has become less effective whilst Document Distribution is working “NOW” due to Google “Panda” Update

Marketing Techniques sometimes change and become more or less effective due to Google Panda updates and currently Document Distribution strategies are working better than Article Marketing.  As a result, at Internet Marketing Manchester, we are now introducing Document Distribution strategies into our offerings.

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Social Network Marketing – How to use Facebook, Twitter and othe Social Networking Sites effectively

If you’re new to Social Network Marketing then you might be interested to know some of the basics and how it all fits together so it is my intention here to give you a few of the facts…

First of all you will need to set up accounts in TwitterFacebook  and LinkedIn plus any other Social Media sites which you want to join.

If you don’t have a website www.hootsuite.com can be used to distribute your blog to your various networking accounts.   If you have a website you can use Onlywire to upload your blog.

Twitter can be linked directly to your Facebook and LinkedIn , then both of these sites are updated automatically after posting to Twitter,

Facebook and Twitter can be extremely effective business tools if you know how to make use of them correctly.  If you post articles on things which people are searching for and are interested in, people will find you through the use of keywords, then hopefully “Like” or “Follow”  you.   Your future posts will then appear on their wall where they will be seen by all your fans friends, who may also “Like”  your page.  This is Viral Marketing at it’s best.  The key is to post interesting blogs using Keywords which others are searching for .

You must use your time effectively by generating friends through the creation of interesting content.  Once you have friends, fans or followers you must communicate with them through Posts, Private Messages, or Live Chat but the important part is the keywords within the content that will bring more followers or fans to your site.  As long as you keep posting regularly  and communicating with helpful, useful information,  they will get to know you and you will build trust, which is extremely important on the internet.  The next step is to take the fans offline which means getting people to call you or contact you directly to negotiate and maybe do business together.

This post will be updated over the coming days with information on this subject.  Please check back regularly for updates on this and other subjects.

If you find us on Facebook please “Like” us to get updates or “Follow” us on Twitter!

 

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Social Network Marketing – How to Connect Your Twitter Posts to Facebook and LinkedIn

As part of your website promotion or search engine marketing ( SEM ) you need to keep your website content  fresh by updating at least monthly.  A good way to do this is by blogging, then sharing your blog on Facebook, Twitter and LinkedIn.

Once you have registered with those sites you can save time on distribution of your blog  by connecting the sites to each other so that you only post to Twitter  and it will automatically update your Facebook Page and LinkedIn.

How to Connect Twitter with Facebook

  1. Login to your Facebook account.
  2. Search for the Twitter Application.
  3. Add the Twitter Application to your account.
  4. Allow and then authorize access for Twitter and Facebook.
  5. Login Twitter and choose the option to update your Facebook status.
  6. Select your preferred settings and click on “Allow.”

How to connect Twitter with LinkedIn

  1. Login to your LinkedIn account.
  2. Click  the Twitter icon.
  3. LinkedIn will ask if you want to allow access to Twitter – allow and authorize.
  4. Login  to Twitter.
  5. Select your preferred settings.
  6. Save Settings.

You can now  share your blogs with all three sites at once.

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Internet Marketing Manchester wishes all clients old and new a Very Happy and Prosperous New Year!

This has been a great year for us all here at Internet Marketing Manchester and our aim for the coming year is to help as many local businesses as possible to make the most of the great potential offered by the internet!

We are very privileged to have this golden opportunity in our lifetime and we know so many small and medium size businesses are struggling and wondering how they can profit from the internet explosion.

We can help!  Please subscribe now at www.internetmarketingmanchester.org.uk for your free consultation.

All the very best!

Julie and Dave Allanson

 

 

 

 

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Another Success for Video Marketing

Our Manchester Plumber client, MBM Plumbing & Heating loves his new “Heating & Boilers” video which can be seen here or on his web page – ManchesterPlumber.org.uk or below.  Please “Like” it and leave a comment.

 

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Again Video Marketing is a key strategy for Internet Marketing Manchester

Video Marketing – We have just made a new short video for a client – Cavalier Care Kennels in Wilmslow, Cheshire. You can see it on www.cavaliercarekennels.co.uk or watch it here! Please don’t forget to Like it or Share it!

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Video Marketing for a clients website – Manchester Plumber, MBM Plumbing & Heating

Video Marketing is a very now becoming very popular and we are providing various sorts of videos for our clients.

This is short video I did recently for a client – ManchesterPlumber.org.uk

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How to paste Google Analytics code in WordPress?

You might be wondering where to paste the Google Analytics code in WordPress.

If so, read on…

To paste Google Analytics code on a WordPress site sign into WP-Admin>Appearance>Editor>Righthand Menu:Templates>Header.php

Paste code just before the (closing) tag.

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How to improve your ranking on search engine listings

Checkout this short video from Google on how to improve your rankings…

 

I’m sure you will find this information very useful when doing Search Engine Optimisation ( SEO ) or Search Engine Marketing ( SEM ), as some prefer to call it.

Tips include:

Use words that people will be typing when they want tp find your service, eg. Manchester photographer.

Title Tags matter

Description Tag – short summary of site – very important

For links:

Start a blog: It can be very simple talking about anything that’s interesting to you – just as you would to friends.
eg. Weird customers, Why you started the business.

Google News
Digg
Google Media

What are the sort of strange things that people are running into or what are the five most common things that happen when you need to fix your toilet?

Submit site on Google Webmasters

Of course, the easier way would be to let us do this for you!

 

 

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